24HourWire

24HourWire

News from all angles

The Verge Left-Center

YouTube is courting creators — and sponsors — with streaming shows

In the ongoing fight for content and talent, YouTube is pitching itself as the connector between the creators and advertisers - and marketing its creators not just as the future of social media, but …

Redirecting to The Verge in 3 seconds...

Read Now → Explore 24HourWire

Share this story with your network